<p><img src="https://biz-file.com/c/2108/625785-208x117.jpg?2" width="208" height="117" alt="Why livestreamers should sell their products with a poker face - not a smile" align="left"><p>Smiling or exhibiting other positive emotional displays while selling a product over live video - known as livestreaming - makes people less likely to buy it, we found in <a href="https://www.doi.org/10.1177/00222429211013042">new research published in the Journal of Marketing</a>.</p><br> <a href="https://www.bizcommunity.comhttps://www.bizcommunity.com/Article/1/179/219529.html">Read more...</a> | <a href="https://www.bizcommunity.com/SendToFriend.aspx?l=1&c=179&ct=1&ci=219529">Send to a friend</a></p><div style="clear:left"></div>
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